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02/29/2008 - Sycor marks its 10th anniversary with a new faceJust in time for the Sycor Group’s 10th anniversary, Dr. Marko Weinrich, CEO of SYCOR GmbH, unveiled the company's new corporate design at a press conference held to mark the occasion. "With our new look, we decided to focus more on our activities as people who provide services. We're selling our expertise, not products. Whenever our customers look at us they see our human side—our face!” says Weinrich. This mindset will now be reinforced with Sycor’s new logo and claim: “We give IT a face.” This slogan emphasizes that people always come first for Sycor, regardless of whether they are employees or customers. “Symbolizing Sycor’s philosophy, the new logo is deliberately minimalist and features a keyboard button with a smile on it,” adds Sven Frenzel, Head of Marketing at Sycor. At the same time, the Sycor Asia website is also being revised. The site will feature a new layout, and content will be structured in a target-group-specific way. The new website is currently scheduled for launch in late September 2008. Another change is also underway. Due to a lack of space in the Singapore offices, Sycor Asia is
moving to bigger facilities.
SYCOR ASIA Pte Ltd
Background:
2000: Sycor Americas, Pittsburgh
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